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Author: Bob Graham

Hi, my name is Bob. I play guitar and own a couple of businesses. I "retired" when I was 29 years old, achieving my life-long dream of freeing time from money. My first (successful) business was Airwaves Music, a DJ company I started almost a decade ago with $100 that now generates well into 6 figures of revenue per year. We have nearly 60 active team members operating in 7 cities. After I successfully setup Airwaves to run on just a few hours a week with a world class team, I decided to teach myself to code software. I was tired of the existing wedding and event management software out there and thought I could make something better. I teamed up with 2 of the smartest people I know to create Event Temple. Event Temple is now an investor-backed software company that believes in giving power back to the business owners. We aim to create software that empowers them to get better results than ever before without taking a huge financial risk up front. My reason for living is to make "What if" real and to show those around me believe they can do the same.
How Big Data Can Help Venues

How Big Data Can Help Venues

We recently discovered a powerful secret at Event Temple. We always thought we provided the majority of our value to our customers by saving them time and money. First, by automating the non-human parts of the sales process, we freed team members up to have more time for personal interactions (both face to face and over the phone). This created more positive emotional energy for the venue staff and helped them create more meaningful connections with clients and potential clients….

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Lesson 5: Unstoppable Growth!

Lesson 5: Unstoppable Growth!

About This Lesson: Congratulations you boss! You’ve made it to our last lesson, Lesson 5! Getting more bookings is great, but sustainable, predictable growth is the real goal. What you want is a business you can really rely on, with a proven formula that works. In our final lesson, we’ll teach you how to setup your wedding venue business to succeed for many years to come. Estimated Time Needed For Lesson: 15 minutes What You’ll Learn: In Lesson 5, today’s…

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Lesson 4: The Winning Email That Will Get You Bookings

Lesson 4: The Winning Email That Will Get You Bookings

About This Lesson Imagine if there was an email template that was proven to get more bookings… Writing the same email over and over isn’t only time consuming, it’s ineffective. To really get results, you have to test new email messages all the time and figure out which one works the best to close more deals. But who has time for that? In this lesson we’ll give you our proven email templates that book brides and even better than that, we’ll explain…

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Lesson 3: How To Book More Clients, Automatically

Lesson 3: How To Book More Clients, Automatically

About This Lesson: Picture yourself on vacation. The sound of the waves lapping against the shore. You have a sip of wine and head back to the hotel room and check your email. You are happy to read that a new booking has come in. It took no effort at all on your part, it was automatic. Now, imagine what you could do with your time if this sort of thing happened all year long! In lesson 3, we’ll teach…

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Lesson 2: The #1 Secret That Will Get You More Venue Bookings

Lesson 2: The #1 Secret That Will Get You More Venue Bookings

About This Lesson In this lesson I’ll teach you the #1 secret I used to get more bookings. Back when I started, I was having such a difficult time with sales and I had no idea what to change. Eventually though, through trial and error, I discovered one small thing that made a huge difference in my business. It’s a very simple secret that will only take a few minutes to implement, but it will be a game changer for your…

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Lesson 1: How I Doubled My Wedding Bookings

Lesson 1: How I Doubled My Wedding Bookings

About This Lesson In this short lesson I’ll teach you how you can start getting new leads for free by the end of the week! You won’t need any advertising money to get started and the techniques are very easy to learn and execute. With a supply of free leads, we’ll then show you how to turn those leads into bookings in the coming lessons. Estimated Time Needed For Lesson: 20 minutes   What You’ll Learn: • How to use…

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Floral Business Software

Floral Business Software

Floral Business Software: Flora Next Who It’s For: Florists   Main Benefit: Proposals, point of sale software, payment gateway and website builder   What It Does: -Proposals (wedding and event package) -Delivery Routing -Point of sale software -Online payments -Professional branding -Accounting -Website builder (separate package)   Price: $9.99 per month – Wedding/Event Package 24.99 per month – Basic Florist Ecommerce Website 59.99 per month – Basic Plus Florist Ecommerce Website 89.99 per month – Advanced Florist Website 109.99 per month…

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DJ Business Software

DJ Business Software

DJ Business Software: Ewebmin/DJWebmin Who It’s For: DJ business owners   Main Benefit: An all in one CRM for managing your entire DJ business.   What It Does: Event management Event Calendar Lead Management (and it integrates seamlessly with www.eventtemple.com) Contracts Payments Staff portal Client portal Equipment management Task management   Price: 25 events per year – $25 annually 50 events per year – $50 annually 110 events per year – $100 annually 200 events per year – $150 annually…

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Event Manager Job Description

Event Manager Job Description

In my last blog post, I talked about the importance of a great job description before delegating a role. In this blog I thought it would be best to show you an example of a job description that I’ve used for the Event Manager at Airwaves. This should give you a basic template of how to create a job description and also a good idea of one of the most key people that I think nearly every wedding business should…

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Creating The Foundations For Growth

Creating The Foundations For Growth

To grow your wedding venue business, you can’t do it alone. As I’ve mentioned before, even if you don’t want to be a large wedding business, you’ll still want to systemize your operations into a well-oiled machine if you ever want to have any freedom (or quite honestly joy in your life). Here’s the truth nobody is going to tell you. When you first start out in the wedding industry, you are going to be very excited about the thought of…

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